Best Seller Authors

Book Marketing, Publishing, Author Resources

Author Pays Models to Read Her Book

I think this is a wonderful idea.

Clubs pay people to stand in line. Restaurants invite diners in to fill the tables. I teach authors to stage a book signing. The publicity from these events is the goal, not book sales directly.

What are you going to do to make your book stand out?

From gc-left-tab-on[1]

Novelist Jennifer Belle decided to be proactively hands-on with the publicity for her latest release, The Seven Year Bitch, by hiring actresses to read from it in the subway and various NYC landmarks. Belle’s publicity strategy garnered the attention of The New York Times, The NY Post, Judith Regan‘s Sirius radio show, and several blogs.

Belle requested that respondents be ages 25-75 and possessed infectious laughs. More than 600 actresses applied for the job sending headshots, resumes, and cover letters with anecdotes about their "compelling laughs."

Some of those "laughs" were recorded and uploaded online with links provided for Belle’s viewing pleasure. A smart few professed a love for the author’s previous publications and were brought to the top of Belle’s list. The actresses were hired for an hourly salary of $8.

read the full article here

How to Get the Media to Love You

ICartoon Tv Clip Artn almost every field, there are people who are extremely good at getting publicity.

The media loves them and they’re regularly on radio/TV shows and written-up in print publications.

They not only know how to get a ton of free coverage, but also how to profit from the coverage in the form of increased sales, name recognition, speaking engagements and more.

To discover how these "publicity superstars" do it and how you too can use their strategies, join Steve Harrison this FREE WEBINAR

Here’s just some of what you’ll learn on Thursday:

  • Advice from a former NBC producer who booked guests for the Today Show and Dateline NBC on how to become a regular guest on national TV and/or even get offered your own show (think Dr. Phil).
  • How to brand yourself for the media in a way that celebrates your uniqueness while also separating you from all the other experts in your field.
  • Three things Donald Trump does to speak in compelling sound bites.
  • How Jennifer became a regularly-featured lifestyle expert on Fox News Channel and the Early Show as well as scoring coverage in hundreds of print media outlets including O the Oprah Magazine, Redbook, US Weekly, Success and Entrepreneur.
  • Why most authors and experts fail to make the leap from just getting local publicity to scoring big-time national media coverage.
  • Why your credentials don’t matter as much as you might think, but what DOES matter when the media is deciding whether or not to feature you.
  • "The Book Plus Strategy" and how an unknown self-published author used it to become a regular on radio, making a six-figure income doing phone interviews.
  • The hook that helped a nutritionist score so much media coverage it generated over $60 million in sales of his books and information products.

Click to register for this FREE WEBINAR

I’ve worked with Steve Harrison for years and can endorse the programs he recommends because I have seen the results.

You will see that Steve’s free training such as this seminar give you a ton of actionable information… regardless of whether you sign up for his paid programs. (Imagine how much more you get when you do though 🙂

Don’t miss out on this chance to learn some of Steve’s secrets

How To Get My Coaching FREE (one time)

I help authors sell books, build a business and take their messages to the world.

We do that in two ways here.. a lot of free information on the web, and high paid clients. Unless I get a crazy idea to test new software and give away the paid consulting.

I am trying out a new webinar system for my private coaching sessions. So you get this same ME, hopefully a great show, and the fun of watching me bumble through with new technology (OK.. you can get that anytime)

The only catch.. I’m just doing this ONCE.. it will NOT BE RECORDED (no evidence if I screw up) and it is on SHORT NOTICE.

Friday at Noon Eastern (9am Pacific) on July 16th (yes, that is tomorrow.. I did say SHORT NOTICE)

Grab a slot here –> Warren’s free coaching session

I’m going to share some new tests from what is working on FACEBOOK, how partners are getting 10x the publicity on the MEGA SUCCESS DAY promo for next week and other freebinarific advice. I may talk about Twitter if you twist my arm.

I will answer ANY question… show any secret site.

You can still ask your question in a comment, on Twitter or whatever.. but you won’t get the real live me with a mouse in my hand showing you exactly what YOU need to succeed unless you register here

How Authors Make Money

The other day, we had Peter Winick on the Profitable Social Media radio show.

Peter is the brains behind so huge best selling books, and specializes in strategies to sell lots of book and turn your content into a substantial income.

Here’s a clip from the show where I Peter talks about what he does. If you listen for a few minutes, you’ll also hear another guest, Pat Obryan, volunteer to have us talk about expanding his platform.

You may not have heard much about Peter. Like me, he works mostly with large book and product launches from behind the scenes.
 

Peter and I want to help more authors and combined our talent to put on a series to you authors make a lot more money from your content, without a huge start up cost.

If you are an author looking to leverage your content into new revenue streams, I invite you to apply at http://PlatformRoadmap.com