Best Seller Authors

Book Marketing, Publishing, Author Resources

They sold the “O” in “Lost” .. boldly grow in the new frontier

Last week the 'Lost' opening sequence became an ad for Paramount Pictures' 'Star Trek' movie.Want to buy a vowel?

Last week episode of “Lost” had a surprise in the opening credits.

A constellation of stars and the U.S.S Enterprise flying out of the letter “O”

Tonight, on my Social Media Radio Show, we will talk about cross promotion, causes and how YOU can get your own brand recognized online.

Paramount paid a fortune to have “Star Trek” on this hit TV show.. my guests will share how you can get ZERO COST promotion in a huge movement that is coming soon.

Get your FREE Account on BlogTalkRadio so you can participate in the live chat

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How Authors Can Have IMPACT.. Recording Available Now

Impact by Ken McArthur: Book CoverApril 30th, we are holding a FREE WORKSHOP FOR AUTHORS in Orlando.

To have more impact, Ken McArthur held a series of teleseminars with some of the speakers. You can listen to this one FREE here

Ken is the author of Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World

If you can make it to Orlando, be there. Ken’s event are wonderful for networking with those that can help your career. The event will likely be broadcast, but the real power of the network comes out during the breaks between the speakers where you meet the other attendees.

Follow @KenMcArthur on Twitter and look for the hashtag #IMPACT to follow the action

Have You Thought About Doing a Radio Show?

Years ago, I worked for radio stations.

It was a career that took talent work, experience and luck.

It’s Different Now

It’s never been easier to host your own radio show.

Today, most of the best shows are on the Internet.

Often call PODCASTS because so many people listen to these episodes on their MP3 players such as the Apple iPod

My friends, Paul Colligan and Alex Mandossian teach the best class on podcasts (radio shows)

My own show has resulted in me getting real results

  • More book sales
  • Connection with powerful guests
  • Speaking Assignments
  • Large Consulting Contracts

Best of all, I can FEEL the difference.. better, stronger RELATIONSHIPS with my audience and readers.

The fast and easy way to add a profitable show starts with a low cost course on podcasting secrets:

You can save $79 off the $99 call with this code==> PC916

Tell Paul and Alex that Warren says Hi. These guys are the best.

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Book Marketing Blogs, a Resource for Authors Doing Online Promotion

Whether you are writing, publishing, or promoting a book or e-book.. even if it’s just in the planning stages, there are many resources online to help you get started.

Get started now with our FREE course for authors teaches book marketing for anyone with an e-book or book.

Jennifer MatternHere’s another resource.. authors and publicists put up blogs, sharing their ideas on book marketing.

Jennifer Mattern, owner of JH Mattern Communication is one such blog:

All Book Marketing is a book marketing blog addressing book
publicity and promotion issues from getting media coverage for a new
book to overall author publicity and tactics for increasing book sales.

The blog is designed to be a marketing resource for authors of print
books (including self-published books) as well as e-books. All Book
Marketing will cover a variety of writing styles and genres, offering
book marketing tips for anything from nonfiction books to novels to
children’s books.

Take a look at her resource page for more book marketing ideas

You CAN Judge a Book by it’s Cover

Best of 2008Amazon is talking about the Best Books of 2008 has an interesting list you may not have seen before.

The Best Cover Designs of 2008

Authors want to believe that the old adage “You can’t judge a book by it’s cover” means that they can overcome a lousy cover with great content inside.

Of course it’s true that the best writing, best advice, compelling story and secrets to a great life may be in a book with a mediocre cover… it’s also true that many books never get read because of the cover.

We teach authors that the cover, the distribution plan and above all, the marketing and promotion done by the author will largely determine whether anyone ever gets to read the material inside the book.

As an author, reader and publisher, I wish I could tell you different. I wish that worthy books, with important messages got out despite being ignored by the market. Sorry, that’s usually not the case.

Many great books never sell well, but the good news is that many authors, especially those with a sound book marketing strategy and online promotion system in place tell us that a book is the best thing that ever happened to them

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