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Nov 04 2008

You CAN Judge a Book by it’s Cover

Best of 2008Amazon is talking about the Best Books of 2008 has an interesting list you may not have seen before.

The Best Cover Designs of 2008

Authors want to believe that the old adage “You can’t judge a book by it’s cover” means that they can overcome a lousy cover with great content inside.

Of course it’s true that the best writing, best advice, compelling story and secrets to a great life may be in a book with a mediocre cover… it’s also true that many books never get read because of the cover.

We teach authors that the cover, the distribution plan and above all, the marketing and promotion done by the author will largely determine whether anyone ever gets to read the material inside the book.

As an author, reader and publisher, I wish I could tell you different. I wish that worthy books, with important messages got out despite being ignored by the market. Sorry, that’s usually not the case.

Many great books never sell well, but the good news is that many authors, especially those with a sound book marketing strategy and online promotion system in place tell us that a book is the best thing that ever happened to them

Technorati Tags: amazon, book cover, cover design, selling books

Written by Warren Whitlock · Categorized: book marketing, online promotion, publishing, sell books · Tagged: amazon, book cover, cover design, selling books

Oct 09 2008

Jim Got Me to Tell My Secrets to His Listeners

I’m getting many interview requests as author of Twitter Revolution, but still find time to help authors market their books.

Jim Kukral has become a good friend over the past few months. He’s a blogging and social media genius and wanted to know more about my Book Marketing Strategy course

So I gave him carte blanch to ask any question he wanted, provided he post it for you to see.

Listen know to learn more about book marketing

Written by warren · Categorized: blogging, book marketing, networking, publishing, sell books, social media, write a book · Tagged: jim kukral, twitter revolution, warren whitlock

Aug 17 2008

How Authors Can Reach the Majority of Readers FREE

If you are an author of a book, writing a book now, or hope to write a book someday, here are some important statistics for you from Mert Erkal and the Internet Business Blog Search for Blogging site

  • Over 12 million American adults currently maintain a blog.
  • More than 147 million Americans use the Internet.
  • Over 57 million Americans read blogs.
  • 1.7 million American adults list making money as one of the reasons they blog.
  • 89% of companies surveyed say they think blogs will be more important in the next five years.
  • 9% of internet users say they have created blogs .
  • 6% of the entire US adult population has created a blog .
  • Technorati is currently tracking over 70 million blogs .
  • over 120 thousand blogs are created every day .
  • There are over 1.4 million new blog posts every day .
  • 22 of the 100 most popular websites in the world are blogs .
  • 120,000 new blogs are created every day .
  • 37% of blog readers began reading blogs in 2005 or 2006 .
  • 51% of blog readers shop online .
  • Blog readers average 23 hours online each week .

If you don’t blog, and wonder how you could sell more books, attract readers for you book, or make money as an author. You have your answer here.

Start bloggin

Written by Warren Whitlock · Categorized: blogging, book marketing, online promotion, sell books · Tagged: blog world expo, blogging stats, why blog

Aug 10 2008

What Do You Do With Your Old Books?

Every author wants to see their books read by as many people as possible.

But we all build up quite a collection.

If you follow my advice about book marketing and promotion, these won’t all be your own books.

Here’s an interesting video on the largest used book store in New Your.

Written by Warren Whitlock · Categorized: sell books · Tagged: bookstores, helping the homeless, nyc, used books

Aug 01 2008

Why Should Anyone Read Your Book? Book Marketing With a Purpose

Most authors tell me they wrote their book “becaucse people need this information”

They miss one important point.

Most of us do not wake up in the morning, worry about a problem and think “maybe I’l read a book”

Ephren Taylor gets it

I’ve been working with Ephren over the past few months. His book Creating Success from the Inside Out is a best seller and he’s received a lot of media coverage, but this is not the objective for Ephren

Ephren stated a company at 12, became a millionaire at 16 and retried as a multi millionare at 19, so he’s not trying to ‘make it rich’ now. I find that most successful authors, whether you have money or not, are writing books as part of a broader mission.

It took about 7 minutes talking to Ephren to discover how his mission will change lives, improve community and make a high rate of return for investors (imagine, doing good work and making a profit.. WOW).

I was so impressed with Ephren, that I insistent he share his story with authors and entrepreneurs on a webinar.

Join us Wednesday August 6th (click here for details). Ephren will give you a free copy of his best selling book, share his story and his passion and tell you how you can get invovled.

The is nothing for sale on this call. Ephren does not have a success course, more books and tapes, or seminar for you to attend.

You may want to follow what Ephren suggests, or you may just learn about some incredably powerful book marketing. Either way, I invite you to take a look at Ephren Taylor and take the free book (It’s a good read)

Written by Warren Whitlock · Categorized: book marketing, media publicity, sell books · Tagged: creating success, ephren, investing, ira's

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