We see more and more stories about blogging with a paragraph like this:
Random House announces that it has purchased the rights to a book by
the blog’s founder, Christian Lander, an Internet copy writer. The
price, according to a source familiar with the deal but not authorized
to discuss the total, was about $300,000, a sum that many in the
publishing and blogging communities believe is an astronomical amount
for a book spawned from a blog, written by a previously unpublished
author.
Read the full story at The New York Times Web Site
That’s right. An author got $300,000 because of his blog.
Need any more reason to start blogging about you, your expertise, and your book?
We’ve been watching the trends towards using the social media (blogs, podcasts, and online networking sites) to launch and promote you and your book.