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Aug 24 2009

What Century Are You Writing For?

Books have been around for a long time… but we know publishing is changing. Maybe faster than we ever imagined.

Just a few years back, we looked at the publishing industry and saw it was ready for change. We’ve used online promotion techniques to greatly increase the results for our authors. We know that when marketing a book today, it is not enough to print it and hope people find it… but are we changing fast enough

Video gives some more food for thought on what we face today. We’ll be exploring new media, new outlets, and a paradigm shift in the way authors establish themselves as experts, communicate with readers, and turn your book idea into more than just a best seller… these tools will help you create a business from your book.

Did You Know? from Amybeth on Vimeo.

book marketing, author promotion online

Written by Warren Whitlock · Categorized: book marketing, internet marketing, online promotion, publishing, social media

Aug 23 2009

You Are An Author. Get Some Stuff Published

An new author called the other day. He is writing a book to share what his expertiese and establish himself in the marketplace.

I asked what else he had besides the book. He replied that he was very busy doing what he’s an expert at, and that he’d create that content after the book was published and established.

NO WAY TODAY

This approach may have been viable just a few years ago… and while there’s a rare story of success this way, the chances of success are so small that I’d rather just say they are gone and share a better way.

—> Create a Lot of Content Fast

The tools available today let you write an article, share a photo or video and connect with your readers fast. I explain these in our FREE course at http://BookMarketingStrategy.com

I’m sharing one of these here. This post was written and posted a few minutes after seeing the following video. I’m sharing a video I liked.. it’s amusing, inexpensive and fast.

Take a quick break and watch… while you do, ask yourself how you might get something up TODAY.

author video, create content, write fast, online video marketing

Written by warren · Categorized: blogging, book marketing, publishing, social media, write a book · Tagged: author video, create content, online video marketing, write fast

Jul 27 2009

Doing these things can help you become a better writer

Mary Jaksch created a list of 73 Ways to Become a Better Writer

#1 was BLOG. A suggestion we make to authors as the first thing you should do to promote your book and promote yourself as an author.. before you even start to write your book.

It also helps you become a better writer:

The good news is that writing makes you a better writer. Just like practicing the piano makes you a better pianist, or riding a trail bike makes you a better biker.

A few weeks ago I asked a question on Write to Done: What Helps YOU Become a Better Writer? The suggestions the readers offered were so rich and varied that I decided to gather them all together for Copyblogger readers.

Read the rest of the Writing Tips at CopyBlogger

better writing, write a book, promote my book online

Written by warren · Categorized: blogging, book marketing, online promotion, write a book · Tagged: better writing, promote my book online, write a book

May 22 2009

Do Authors Use Twitter?

books imageAs the author of Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online you would suspect that I use Twitter a lot.

But what about other authors? Do you need to be on Twitter?

Mashable, The Social Media Guide has talked about 100’s of authors using Twitter.. now list 70 Authors Active on Twitter (not just me 🙂

Written by Warren Whitlock · Categorized: book marketing, online promotion, social media · Tagged: authors of twitter, mashable, twitter

May 21 2009

A Printing Press At Every Book Store

Expect announcements and demostrations next week at BEA (Book Expo America) of Espresso Book Machine
Imagine a POD (print on demand) press in every bookstore…

Written by Warren Whitlock · Categorized: book marketing, sell books

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