Book Marketing, Publishing, Author Resources
Twitter, Linkedin and Zynga (makers of Farmville and MafiaWars) have business models that do not rely on advertising.
Marketing and advertising in the future will not be interruptions.. we expect that users will be able to engage with useable content the want to view.
So much opportunity here. Half a billion people on Facebook, 100 million playing Farmville, Movie releases get 5-6 times as much Twitter buzz with an ad.
How are you planning to use online ads for your book or business?
As the author of Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online you would suspect that I use Twitter a lot.
But what about other authors? Do you need to be on Twitter?
Mashable, The Social Media Guide has talked about 100’s of authors using Twitter.. now list 70 Authors Active on Twitter (not just me 🙂
This holiday season, it’s been impossible to buy an Amazon Kindle.. The popular ebook reader. Many say due to the product’s endorsement by Oprah.
We’ve been making all of our books available for Kindle readers, and seen substantial sales.. especially for our popular book on Twitter (“Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online“).
According to the New York Times. Kindle sales have helped increase sales of electronic books:
So far, publishers like HarperCollins, Random House
and Simon & Schuster say that sales of e-books for any device —
including simple laptop downloads — constitute less than 1 percent of
total book sales. But there are signs of momentum. The publishers say
sales of e-books have tripled or quadrupled in the last year.Amazon’s
Kindle version of “The Story of Edgar Sawtelle” by David Wroblewski, a
best seller recommended by Ms. Winfrey’s book club, now represents 20
percent of total Amazon sales of the book, according to Brian Murray,
chief executive of HarperCollins Publishers Worldwide.
I want to show you a ZERO COST way to promote yourself and your book even before you write it.
Just watch what we do tonight
We are writing a book about TWITTER.COM the social media phenomenon… using all the strategies you will want to use to make your book a best seller.
Best of all, you can model these to promote your own book with little or no cost.
— Are you using Twitter? —
Twitter is a great way to stay connected to friends and family.. and to your readers!
My co-author Deb Micek and I have regular conversations with our readers and each other on Twitter.
Each message is UNDER 140 Characters. Once you get used to it, it’s a great way to communicate.
You don’t have to use Twitter to learn about the social media revolution in book marketing. You can read our BLOG at
However, I do suggest that you activate your Twitter account (ZERO COST) now while you can still get your name.
When your readers look for you, they will find you instead of someone else using your name
— Tonight, or REAL SOON —
Join us live tonight if you can.
If not, be sure to sign up for news about the book so get the resources we will share to help you build your online reputation.
And make sure you follow me on Twitter
By now, you have seen the power of social media marketing for authors to attract new readers, sell your books and build a launch promotion to make you a best seller online
There are many networks you need to join, accounts you need to create and update and then the myriad of relationships to keep track of
How will you get to them all? How can you take advantage of the power of social marketing in a reasonable amount of time.
My friend Adam DesAutels is a powerful networker using the social media sites and Web 2.0. He has been testing a service call Ping.FM and has this review.
