by Warren Whitlock | Feb 11, 2008 | blogging, Book Marketing, media publicity, online promotion, Selling Books
I was prepping for a class teaching online book marketing and came across David Meerman Scott’s “The New Rules of Marketing & PR: How to use news releases, blogs, podcasting, viral marketing * online media to reach buyers directly”… and...
by Warren Whitlock | Feb 4, 2008 | blogging, Book Marketing, online promotion, Selling Books
I just received an email message from a PR person that wanted to drag me into an online discussion on the validity of best seller book marketing campaign. I responded here So typical of PR people. They want to follow some sort of rule in a marketplace that they can no...