Best Seller Authors

Book Marketing, Publishing, Author Resources

The Draw of Books. Why Your Readers MUST BUY

When asked about the power of books, especially in this era of ebooks and supposedly less reading, I point the stats or 570,000 books published each year and the irresistable draw we have to book stores.

Best seller books will be most of what catches a reader’s eye becuase they are in heavy distribution and reader recognize the names. Once they do.. many readers can’t help but to pick up a copy.  It’s what Daniel Pink calls Intrinsic Motavation (Drive: The Surprising Truth About What Motivates Us)

Here’s one fun review of what happens to a reader when they see interesting titles.

It’s NOT just a question of whether you book is a good read (it better be).. but how many places readers can see you and your book

What Drives You To Succeed?

New York Times Best Selling Author Daniel Pink says that most people are note motivated by the 20th Century carrot and stick management we’ve all grown up with and would do our best when was have

  • Autonomy
  • Mastery
  • Purpose

as our goals.

I just finished reading Pink’s lates book “Drive” and WOW!.. this is a must read for authors and entrepreneurs on what motivates people today (actually, always has).

Be sure to check out Daniel Pink’s book marketing.. his blog, web sites and media show him to be following what I teach as “Listen and Love”.. a two way communication between authors and readers.

Here’s one example of many online videos from Daniel Pink

Two questions that can change your life from Daniel Pink on Vimeo.