Best Seller Authors

Book Marketing, Publishing, Author Resources

How We Shared a Book with 1000’s BEFORE It Was Written

I want to show you a ZERO COST way to promote yourself and your book even before you write it.

Just watch what we do tonight

We are writing a book about TWITTER.COM the social media phenomenon… using all the strategies you will want to use to make your book a best seller.

Best of all, you can model these to promote your own book with little or no cost.

— Are you using Twitter? —

Twitter is a great way to stay connected to friends and family.. and to your readers!

My co-author Deb Micek and I have regular conversations with our readers and each other on Twitter.

Each message is UNDER 140 Characters. Once you get used to it, it’s a great way to communicate.

You don’t have to use Twitter to learn about the social media revolution in book marketing. You can read our BLOG at

http://TwitterHandbook.com

However, I do suggest that you activate your Twitter account (ZERO COST) now while you can still get your name.

When your readers look for you, they will find you instead of someone else using your name

— Tonight, or REAL SOON —

Join us live tonight if you can.

If not, be sure to sign up for news about the book so get the resources we will share to help you build your online reputation.

And make sure you follow me on Twitter

http://Twitter.com/bookWarren

Our Twitcast.. Using Twitter to Write “Twitter Handbook”

Hundreds of tweets last night contributed to our first Twitcast and a whole lot of information for our book.

Thanks to all who followed and contributed.

Lessons learned.

  1. Don’t expect anything social to go as planned.
  2. The people rule and they don’t follow rules
  3. People do want some guidance
  4. Don’t count on technology, count on people

@CoachDeb and I spent only a few minutes deciding how to hold a TwitCast. We announced it for a start time of 7pm Eastern. Then, a few hours before, we postponed it to 7:30.

I got before 7 and had a few tweeps begging to begin. They were expecting something, but the “start” we had planned needed both of us. I handled it with twitter rules (“anything goes”) and posted a couple of ideas, links to hte blog post here where we wanted comments to be used as Twinterview for the book and answer questions.

@CoachDeb showed up and started posting about “getting started” while we figured out that twitter wasn’t responding near fast enough for her and I to go back and forth as fast as we do on chat. About then, I started getting questions about whether tweeps should post on twitter, the blog or both.. my answer “whatever you want”

I really thought it was dying down and posted instructions to read the feed using hashtags. That worked great except we soon discovered that the services for searching and compiling all follow a blacklist that has me banned (I follow too many people they say).

Once I figured this out, I stopped posting a lot of content and concentrated on replies. I couldn’t reply to as many as I would like, it would have totally been overkill for readers of my feed.

The messages went on for hours.. many times what we expected. Thanks again for all the great input.

Next time we do a TwitCast, we’ll be focusing on a more specific content, deciding in advance about the hashtag (or something else if the serivces don’t wise up how they are censoring users) and will try to give more advance notice.

All in all, a wonderful success. @AdamDesAutels was even more excited than usual in this video

Using Your Book To Create Marketing as a Professional

We’ve talked about the expert status you get when you are referred to as the author of a book.

Authors that speak get higher fees (one client recently reported a 500% increase in his speaking fees since his book came out) and entrepreneurs tell me they get more lead of a higher quality when prospect read their book.

5608Now we are seeing an attorney go from successful practice to nationally known expert. Alexis Martin Neely, author of “Wear Clean Underwear” is being interviewed on radio and TV and dozens of blogs and podcasts.

Legal Marketing pro Dennis Kunkler calls the the “catagory of one” on his Grow My Law Firm blog

“..this book is an “ultimate business card.” Who would not want this woman representing their family? Hiring her has nothing to do with the firm she works at, who her associates are, where she went to school or what organizations she belongs to. Alexis Martin Neely has created a “category of one.” If she were in your marketplace competing in the “Family Law” arena, all she would need to do is promote her book or somehow get it into her prospective clients’ hands.”

Whether you are an attorney/professional looking for a great marketing example (or for Family Practice, a great gift for clients) or any parent who wants the best future for children, Check out “Wear Clean Underwear: A Fast, Fun, Friendly – and Essential – Guide to Legal Planning for Busy Parents”

Book Marketing Links For Authors

Each day, I post some of the best book marketing sites here

“They Give You $25″ How An Author Got Traffic and Got Paid. It Pays To Read This Post | BestSellerAuthors Book Marketing Blog

“They Give You $25″ How An Author Got Traffic and Got Paid. It Pays To Read This Post | BestSellerAuthors Book Marketing Blog

Get new readers, sell books and become a best seller are great goals.. even better if you tie it into $25 free money for readers. Read this post about Ben Mack and how to get your $25 today

Rating: ★ ★ ★ ★ ★

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