Best Seller Authors

Book Marketing, Publishing, Author Resources

How to be a Superhuman Author

Today, more than ever, it’s important for authors to share lots of fresh content with their readers.

Blog posts, articles, information products, presentations. How do you get it all done?

My output has gone up by 3x since I started adding told like Evernote. Here’s a fun video showing how elephants in the clouds help you remember everything.

You readers expect to be in contact with you.. asking questions and getting a fast response. As you become better known online, this demand will continue.

Let’s all step up our game. I’ve put Evernote on all my machines and updated other systems and tools that I will share here soon (thanks in no small part to Evernote).

What are you doing to step up your content creation schedule this year?

What Drives You To Succeed?

New York Times Best Selling Author Daniel Pink says that most people are note motivated by the 20th Century carrot and stick management we’ve all grown up with and would do our best when was have

  • Autonomy
  • Mastery
  • Purpose

as our goals.

I just finished reading Pink’s lates book “Drive” and WOW!.. this is a must read for authors and entrepreneurs on what motivates people today (actually, always has).

Be sure to check out Daniel Pink’s book marketing.. his blog, web sites and media show him to be following what I teach as “Listen and Love”.. a two way communication between authors and readers.

Here’s one example of many online videos from Daniel Pink

Two questions that can change your life from Daniel Pink on Vimeo.

An Author’s Voice Can Be Worth Millions in Promotion Value

I’m getting ready for a special class for authors called

“Best Book Marketing Strategies for 2010”

You can attend this Teleseminar Nation event FREE by calling in at 11:59AM Pacific Time (3:00PM Eastern) on 1/28

To Listen Live by Phone:
Phone # to Dial: 323-476-3672
Use Conf ID: 921346#

I suggest you head over to the Teleseminar Nation web site now… at the site, you can scroll down to 1) Submit a question before or during the class or 2) Use the Web Player to listen online

While at Teleseminar Nation, be sure to sign up for an account (FREE) which will allow you:

  1. Updates about teleseminars, classes, radio show of interest
  2. Free promotion for your own teleseminar or radio show
  3. Directories of authors and businesses using teleseminar (great networking tool)

Using Teleseminars and Radio Shows to Promote Your Book

Teleseminars and Radio are wonderful tools to build momentum in your book marketing. There is little or no cost, you can reach anyone with a phone and it’s the easist way to establish a additional channel of communication with your readers.

We all like to hear a voice behind the words we read.. I have had dozens of experiences where I meet someone that I only knew through a teleseminar or radio appearance and it really breaks through to a new dimension when you have had this experience.

Have you used teleseminars to teach the material in your book? Leave a comment below and include links to any free playbacks you offer.

Do you have a Radio Show?

Every author should host their own radio show. There is no cost, and no commitment to length or number of shows.

We’ve seen authors get additional search engine rank and web site readers with just a single BlogTalkRadio show. Each show is submitted to directories, indexed by the search engines and can be found as a podcast on iTunes. Sign up takes just a few minutes.

You can see my show page at http://BlogTalkRadio.com/warren

Be sure to click “Add Friend” and make a connection so we can network and build audiences there.

Secret to Entertaining Author Radio Shows

Most authors can speak on their topic for hours, but it gets lonely speaking into a phone as the only voice (and not much fun for the listeners either).

The cure is easy… just add one or more guests.

You’ll find that it’s much easier to book a guest than to get booked as a guest (which is fairly easy anyway). When you are a show host, you add another creditial to your resume, and you will be amazed at the authors and experts that will set aside time to be on any radio show.

Find guests by browsing through your keywords at BlogTalkRadio, connecting with the other members of Teleseminar Nation or visiting the leading bloggers in your niche. You will find that most of them are open to reciprocating to use you are a guest blogger, show guest or joint venture partners once you have had them as a guest (NOTE: Don’t make reciprocity a demand.. do the favor or having someone as your guest.. waiting to ask until after they have had a pleasant experience on your show.

Need a Social Media, Twitter, or Book Marketing Expert?

I would love to say yes if I am not booked or on a plane… contact my staff at j@BestSellerAuthors.com for availability.

Security Note: This Site is Safe… What We Learned

You may have recently seen a Security Warning for this site.

DO NOT WORRY.. WE ARE SAFE… we did not spread the infection.. but learned a valuable lesson we need to share here:

We have WordPress Blog software installed in an unused folder and it was not up to date.

Hit by badware which we removed and clean up. Days later, we were still seeing the warnings due to caches. MORAL: Keep you blog software up to date. We would have saved hours of work had we installed timely updates.

Read more about preventing badware on your site

A MUST READ for WordPress blog owners


Connect Your Book With Real World

One of the few areas growing in publishing is the Blogoshpere. While others are shutting down, worried that e-books or the economy will kill sales.. the bloggers I know are talking about bigger advances, best sellers and respect from media and publishers.

How to connect with Bloggers.

There are millions of blogs and bloggers. The vast majority are splogs (blogs set up to spam) or static, underutilized locations with a few posts talking about themselves.

These are NOT the ones to talk to 🙂

Instead, meet the bloggers. They love to congregate. There is a blog meetup or seminar every week in some cities.

This is how Twitter Revolution got started. I wanted to connect with bloggers to promote books, found them online, at blogger conventions and on Twitter. I started using Twitter just to promote other’s books.

At a recent convention, I met Murry Newlands. He pulled out a camera and asked me about my book. You’ll see that I didn’t have one in hand.

Murray did not edit the interview.. put it up on YouTube and I just grabbed th code from them to embed here (a simple cut and paste).

Now I’ll add a link back to Murray to thank him and encourage him to talk about my book and this site.

Watch the video and see how easy this is:

http://www.murraynewlands.com/2009/10/warren-whitlock-an-interview/

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