Best Seller Authors

Book Marketing, Publishing, Author Resources

  • About
  • Twitter

Mar 06 2013

The Jamie McGuire Story

I heard about Jamie McGuire and here fight with Amazon. I didn’t know much on the details, so I read the following on a blog post by Kristen Eckstein

Often, the facts of these stories are as “big company is the bad guy” as much as I’d like to suppose (I get mad a big companies from time to time), but regardless of the facts or resolution, I’m inclined to agree with Kristen’s comments.

jamie mcguire
email from jamie mcguire

While the author, Jamie McGuire states that one of Amazon’s problems with her book is “content,” and other trusted publishing blogs including this post at The Passive Voice and this one at Author Marketing Experts, Inc. hint at song lyric copyright issues being the primary “content” issue, all of these ideas are simply speculation as Amazon has kept conveniently silent, even to the author. In my opinion, a publisher and/or author should be informed as to anyissues with their book, especially legal issues. What if Amazon had caught a copyright infringement issue when the book was still in distribution as a self-published title? Would they require the author to pay their profits as well as hers back? And would they inform her and let her correct the book?

When it comes to copyright, if that is indeed what’s going on here (again, speculation), authors need to be more careful in general. I always coach authors to only use what they know for sure is in the public domain, and even then find a way to say it in their own words to avoid any issues like this. Again, if copyright is the primary issue at hand, most authors haven’t a clue what they can and can’t use, what’s fair use and what requires permission, so they should at least be told that is the issue and given the chance to rectify it.

Read the full post on Kristen’s Blog

My Comments on Jamie McGuire and Kristen’s Post

You referred to the relationship between the author and Amazon as if Amazon were the publisher.

The word is “self-published” and in case that isn’t clear.. it means that the publisher of the book is the author.

As a publisher, I am liable for what’s in the book. I also have a fiscal responsibility to the authors I publish. I’ve not read the terms of the KDP contract lately, but assume that Amazon is not offering to act as publisher for authors in that program.

I’ve seen discussions where uneducated authors imply that Amazon should be taking responsibility and assuming that Amazon somehow is out to defraud them. To imply intent without any evidence is reckless.

I like how you label your views as speculation. Speculation and opinion are beneficial.

On the subject of Amazon’s right to the profits they made in legal activity are covered by contract and case law. If the off author does something that harms Amazon and has accepted liability in contract between the parties, it’s probably not Amazon’s bill and the amount of money in dollars or percentages has no bearing on the legal.

It may be a good marketing for Amazon to explain themselves and/or lower the cost of defending party. I can’t comment on whether or not they are doing that as I don’t have the facts. My calculation of what fines and legal fees would be to Amazon compared to the income made from a small publisher would have me guess that the author in this story is getting off cheap:)

Written by warren · Categorized: amazon, book marketing, publishing · Tagged: amazon vs Jamie McGuire, author legal rights, Jamie McGuire

Mar 01 2013

623 of the Best Books Ever Written

Best Books - Catcher in the Rye
Best Books – Catcher in the Rye

Can you build a reading list of the best books from a mathematical equation?

“A list of Books” takes best seller list collects dozens of 100 best books lists and combined them with a formula to bring you the best books of all time.

You be the judge. Look at this list of the 13 best books list and the 623 that they came up with.

Look at the process, and then comment below on whether it comes anywhere near to what you expected.

Could you read the all?

Would you want to?

13 “Top 100 Books” lists combined and condensed in to one master list, for the benefit of your reading pleasure. 623 books in all — can you collect them all?

13bestbooks

See full story on alistofbooks.com

Written by warren · Categorized: best seller books, book marketing, online promotion · Tagged: 100 best books, best books, best books list, best seller list

Feb 19 2013

#OccupyConan: A New Level of Interaction for TV or a Lame Stunt?

I just read this about #OccupyConan and thought we might learn by discussing it.

When we talk about video and new media, we’re usually talking about web series. But I think we would be wrong to ignore the ways traditional television shows and networks are also finding new and interesting ways to connect with their online audiences.

So, last night when I happened upon the very beginning of Conan, I knew I had to blog about their “OccupyConan” show today.

For “OccupyConan,” the producers posted an entire episode of the show online and asked users to submit videos of their favorite parts, being as creative as possible. They then stitched together the video submissions in small blips to recreate the entire episode. Submissions included clay-mation, live action with green screens, puppets, videos from celeities like Tina Fey and Joel McHale, and even an homage to Stick Stickly. At some parts, they showed the real show in a split-screen action, but most of the time they simply showed the user submissions.

Allison goes on to explain what worked and what didn’t

I agree. Many elaborate promotions like this one end up with just a few entries and the cost paid for the results are very high.

Did you see #OccupyConan?

Would you do this for your brand?

See full story on blogworld.com

Written by warren · Categorized: media publicity, online promotion · Tagged: conan

Nov 05 2012

“E-Book Piracy is Ruining Publishing”

pirate flag - e-book piracy
Are the pirates going to ruin publishing? The problem posed by e-book piracy is not new. It’s as old a publishing

I don’t advocate e-book piracy, but it’s time we got real about the effects. Publishers and other purveyors of old media have a lot invested in a system that paid well for them over the last Century or so.  Authors gave up control of their work and the publishers dictated how the we bought and read books (along with recorded music, broadcasting and any media). Since digital media hit the scene, they’ve been whining that their industry is doomed.. and quite likely it’s never going to be what it was in the 20th Century.

Will E-Book Piracy Ruin Publishing?

Not likely. As the price of duplication moves toward zero, there will be some who can’t depend on a system that worked for them in the past. If they haven’t read the signs over the last 30 years that digital content is making a perfect copy for next to nothing, and they are relying on printed books, they going to be hurting. But even if the big publishers completely went away, the books that have been published are here to stay, and wider distribution is good for the careers of authors.

Historical Proof of What E-Book Piracy Could Do

Almost as soon as there was publishing there was piracy… and publishers have been complaining ever since. In 1706 Edward Ward wrote:

Property of their Copies, has been of late, not only a Damage to the Trade in Generat, but a great Discouragement to Authors; for there are fo many Piratizing Printers, who lye upon the Catch, that no Saleable Poem or Pamphlet, of Twelve-pence, or Six-pence Price, can be started into the World, but the next Day yon shall have it Bastardized in White-Fryars, or Little-Britain; to the Injury of the Book-seller, and the Scandal of the Author, have it Bawld about for a penny or Two pence, nay, sometimes for a Half-penny, in every Gossipping Alley, amongst Porters Wives and Basket-Women, which we have great hopes will be prevented for the future, in the next Sessions of Parliament, and then we may hope for more of the fame Authors Writings.

STEALTH OF NATIONS: The Global Rise of the Informal Economy

This became the basis for copyright law petitions and all the laws that followed. But what of the poor authors who were damaged? In “Stealth of Nations: The Global Rise of The Informal Economy” Robert Neuwirth describes how these low priced books spread fast:

“an honest look at the history of trade shows that piracy wasn’t just a  form of trade; it was also a potent force that drove the growth of arts and culture. In particular, piracy helped expand literacy and impacted the Western intellectual tradition in some startling ways”

Neuwirth tells the story of a time when all commerce was assumed to be infected with piracy and how the raw capitalism benefited from rules.

But for how long?

Today, there are works that are held back to protect a copyright for the creator who has long since retired, huge disputes and huge corporations trying to hold on to their cash cows.

Some governance makes sense, but does the piracy end progress? Today, authors use books as calling cards, a front piece for business that benefits when more see it. As one of these authors, I don’t want someone to steal my work, but I do like to see that readers who can benefit get it.

Publishing isn’t going away. It IS going to to keep changing. In some ways don’t we all benefit from change.. even e-book piracy?

Written by warren · Categorized: book marketing, publishing, sell books · Tagged: book piracy, ebook piracy, free e-books, stealing e-books

Oct 26 2012

Authors Loving Google Panda Changes

penguin and panda are good for authors
Authors are benefiting from Google Panda and Google Penguin updates.

I was asked about SEO for authors and what strategy to use. Sharing my thoughts on Google Panda here:

“Do press releases have SEO value after Google Panda?”

Anything “for SEO purposes” that you did 3 months ago needs to be retested unless you know you are getting results today.

Panda is NOT a one time change. Google has been opening telling us that both Penguin and Panda are designed to find patterns created by SEO and that there will be changes every month or so from now on. It’s not the end of optimizing, but “SEO” as it’s been done for the past 15 years is a profession like carburetor repair.

Real press releases that get media attention and placement in Google News and authority sites is not “SEO” but wonderful for business. Getting an interview in on an industry site or guest blog post on a high authority blog is better, read more, and a permanent high authority site.

Optimizing for what Google wants is great. Tricking Google is akin to matching your resources up against and army of Phd engineers with billions of dollars of computer power.

If you think you’ve found a new trick, remember, Google knows we’re having this conversation and will adjust to give searchers the best content.

When times get tough. Make great art.

Written by warren · Categorized: book marketing, internet marketing · Tagged: Google Panda for authors, internet marketing, online promotion, seo for authors

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • …
  • 25
  • Next Page »

Copyright © 2026 · Altitude Pro Theme on Genesis Framework · WordPress · Log in