by Warren Whitlock | Jul 10, 2010 | Book Marketing, Social Media
We had a wonderful discussion last night with a marketer who really gets the philosophy that will make anyone a success in promoting your book online. You can listen to my interview with Trey Pennington on Social Media Radio During our conversation, Trey and I traced...
by Warren Whitlock | Jul 10, 2010 | online promotion, Social Media
Reading tweets and stories that @Biz reported that Twitter search is up 33% in a month (and it’s a month old data). So I started exploring related posts. SearchEngineLand does a great job of analyzing it (using the month older data) Twitter does 18 billion searches a...
by warren | Jul 9, 2010 | Best Seller Campaigns, Book Marketing, Selling Books
The video below has a quick interview with best selling author Seth Godin. As usual, Seth has many great ideas about what it takes to be a success today. The last question was important for any author. Seth was asked about the secret to marketing books. After...
by Warren Whitlock | Jul 9, 2010 | Best Seller Campaigns, Book Marketing, online promotion, Selling Books
On July 21st, millions of readers will get an email about a book that can change their life forever. We’ll ask them to order a copy from Amazon.com.. and maybe send another as a gift to a friend. Ordering a book is easy, inexpensive and can bring a tremendous...
by Warren Whitlock | Jul 5, 2010 | online promotion, Social Media, Twitter
It’s fun to play the Kevin Bacon game and explore the connections between movie stars. The game is based on the idea that you can reach any person on Earth through six other people. Studies and experiments in connectivity and networks are good ways to build the case...
by Warren Whitlock | Jun 29, 2010 | Book Marketing, online promotion, Selling Books
Both new businesses and new books often start with an idea that you just can’t shake. I have spent a lot of time talking about how entrepreneurs should approach a new business and have found that there are a lot more parallels between starting a business and...