by Warren Whitlock | May 13, 2013 | publishing
E-books captured 11% of all book spending last year, up from 7% in 2011, Kulo reported, while e-books accounted for 22% of units in 2012, up from 14% the prior year. In 2010, e-books accounted for only 2% of spending. Despite the gains made by digital, paperback...
by warren | Aug 25, 2010 | Best Seller Campaigns, Book Marketing, online promotion, publishing, Selling Books, Social Media, Twitter
Authors need to have a tribe to read what they write. Publishers don’t build tribes, they print and distribute books. This business model has served them well in the past when there were limits on ways authors could reach readers. All authors and publishers would do...
by warren | Mar 22, 2010 | Book Marketing, publishing, Write a Book
New technology will combine eye tracking, always online connections and what we know about the way people read to create Text 2.0 .. text that changes to help you read better. The most amazing thing about this short video is that there is no technology used that is...
by Warren Whitlock | Mar 12, 2010 | e-book, publishing
I just received an email from Apple announcing that I could buy an iPad now for delivery next month. What’s odd about this? Apple doesn’t spam me. I get receipts from iTunes and an occasional holiday reminder that an iPod makes a great holiday gift. While I’m sure...
