Best Seller Authors

Book Marketing, Publishing, Author Resources

Amazon Helps Your Promote Your Book On Your Authors Website

If you have a book in Kindle format on Amazon, you soon will be able to embed a sample chapter on any web site. Reader can browse and instantly purchase.

Those who don’t buy the Kindle edition or want a hard copy will still be able to use the Kindle For the Web version to sample.

We wanted to put up a sample of my “Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online” but found that the controls weren’t getting us to the web version. (though we did put a new reader on a PC and get the sample.. but that’s another post Smile

Kindle for the Web Beta is designed to be embedded on our Associates’ websites and blogs. Embedding this new feature will allow you to display samples of best-selling Kindle title to your readers in an attractive and inviting fashion. Your readers will be able to initiate their Kindle book purchase easily from this feature.

We’d like to invite you to learn more on Kindle for the Web Beta by visiting our information page at http://www.amazon.com/kindlefortheweb. Recommending books has never been so easy, interactive, and attractive.

Cascade

Share a book sample

  • Book samples can be made visible on any website that supports embedded content. If you can add script tags to your site or blog, you can post a sample.
  • First, click the "Embed" button, visible on the right side of the screen when viewing any book sample. You will then see the code to embed. Click on "Customize" if you would like to change the width and height of the window or add your associate tag.
  • After making any customization changes, simply copy the embed code and paste it into the source code of your website or blog.
  • You may also share book samples via email, Facebook, or Twitter by clicking the "Share" button on the right side of the sample screen.

Publish Your Book As An Experience

Publishing is not just pages in a book.

You know about ebooks, audio books and programs derived from books using video, multimedia and web technologies.

Now let’s rethink the reading/viewing/consuming experience. There are new tools coming that will allow you to put your book into a platform that creates a rich interactive experience.. so reader can pause and go deeper into an area, and for those of us who market, maybe BUY SOMETHING.

Here’s one I’m loving. Qwiki Now in Alpha, meaning that you may have to wait to use. In the meantime, watch this short demonstration and an imagine how readers will interact with your work

Qwiki at TechCrunch Disrupt from Qwiki on Vimeo.

Build Your Network Before Marketing Your Book

I was talking with a group of authors and speakers here in Vegas the other day and saw an opportunity to build my bank of networking reciprocity with two of the best connected friends I have.

How?

I gave them a ride to the airport… got mentioned in a video by Larry Benet of SANG (Speaker and Authors Networking Group.. a great group) and Lewis Howes, the master sports networker and LinkedIn social media speaker.

Here’s some good networking tips from Larry

Author Pays Models to Read Her Book

I think this is a wonderful idea.

Clubs pay people to stand in line. Restaurants invite diners in to fill the tables. I teach authors to stage a book signing. The publicity from these events is the goal, not book sales directly.

What are you going to do to make your book stand out?

From gc-left-tab-on[1]

Novelist Jennifer Belle decided to be proactively hands-on with the publicity for her latest release, The Seven Year Bitch, by hiring actresses to read from it in the subway and various NYC landmarks. Belle’s publicity strategy garnered the attention of The New York Times, The NY Post, Judith Regan‘s Sirius radio show, and several blogs.

Belle requested that respondents be ages 25-75 and possessed infectious laughs. More than 600 actresses applied for the job sending headshots, resumes, and cover letters with anecdotes about their "compelling laughs."

Some of those "laughs" were recorded and uploaded online with links provided for Belle’s viewing pleasure. A smart few professed a love for the author’s previous publications and were brought to the top of Belle’s list. The actresses were hired for an hourly salary of $8.

read the full article here