Guest Post by Dr. Daisy Sutherland

I chose Dr. Sutherland from the authors visiting this blog as my Blog Reader of the Day. After visiting her web site, YouTube channel and Facebook page, I just had to share some of her writing with you.

Dr. Daisy Sutherland - EzineArticles Expert Author

Now that I have your attention, I must confess that a PERFECT article does not exist, but I will share tips that will make your articles more enticing and enjoyable.

If the articles you are developing are meant for marketing of your business it is important that they are informative and of the highest quality.  Remember the articles you produce will be a reflection of your business and service or product that you provide, so let’s keep the following tips in mind:

  • Share your knowledge: Write about what you know, the article will flow nicely and will be easier to write.  If you are writing on a topic you are unfamiliar with, be sure to research, and write the article when you are confident on the topic.
  • Make an outline: When developing an article it is important to plan, and write an outline first.  Doing this will ensure that your article flows nicely and will keep the reader enticed and motivated to continue reading. Nothing is more annoying than reading an article that is scattered without a flow that is necessary, it is not only confusing, but it will more than likely not get read and your goal is to have your articles read, right?
  • Be informative: Many articles are meant to share information whether it is teaching, how-to or inspiration. When sharing information, share examples that the reader can associate with. This can be in the form of stories.  Think back to the text books you read in school; sure they were informative, but they were also very BORING.  Be witty in your articles and your readers will crave more.
  • Avoid sales pitches: No one wants to read an article that has a sales pitch through out its content.  If you must add a link, add it to the end or add a resource box or area.  The resource area can include your name, title, as well as website information.

Writing a perfect article will not be difficult if you put some effort into it, and simply let it flow.

Dr. Daisy Sutherland is the Founder/CEO of Dr. Mommy, LLC. Her passion for helping others succeed in life has turned into her mission. With her writing services, development /management of web-sites as well as marketing she is helping individuals discover the mastermind within themselves. Helping the online and offline business person succeed. For more information visit: