by warren | Jul 31, 2010 | media publicity, Selling Books
In almost every field, there are people who are extremely good at getting publicity. The media loves them and they’re regularly on radio/TV shows and written-up in print publications. They not only know how to get a ton of free coverage, but also how to profit...
by warren | Jul 9, 2010 | Best Seller Campaigns, Book Marketing, Selling Books
The video below has a quick interview with best selling author Seth Godin. As usual, Seth has many great ideas about what it takes to be a success today. The last question was important for any author. Seth was asked about the secret to marketing books. After...
by Warren Whitlock | Jul 9, 2010 | Best Seller Campaigns, Book Marketing, online promotion, Selling Books
On July 21st, millions of readers will get an email about a book that can change their life forever. We’ll ask them to order a copy from Amazon.com.. and maybe send another as a gift to a friend. Ordering a book is easy, inexpensive and can bring a tremendous...
by Warren Whitlock | Jun 29, 2010 | Book Marketing, online promotion, Selling Books
Both new businesses and new books often start with an idea that you just can’t shake. I have spent a lot of time talking about how entrepreneurs should approach a new business and have found that there are a lot more parallels between starting a business and...
by Warren Whitlock | Jun 28, 2010 | Book Marketing, online promotion, Selling Books
Guest post from Joanna Penn, from TheCreativePenn.com: You might not think soccer has much to do with writing, but authors can learn a lot from the World Cup about marketing, branding and creating multiple streams of income. The brand stands even though the players...
by warren | Jun 10, 2010 | Best Seller Campaigns, Book Marketing, online promotion, Selling Books, Social Media
You want a best seller. That’s for sure. Selling a large number of books is great, but engaging the readers will build a long term relationship that will sell the next book, create leads for your other products and services and give you the basis for an army of...
