by Warren Whitlock | Jul 9, 2010 | Best Seller Campaigns, Book Marketing, online promotion, Selling Books
On July 21st, millions of readers will get an email about a book that can change their life forever. We’ll ask them to order a copy from Amazon.com.. and maybe send another as a gift to a friend. Ordering a book is easy, inexpensive and can bring a tremendous...
by Warren Whitlock | Jul 5, 2010 | online promotion, Social Media, Twitter
It’s fun to play the Kevin Bacon game and explore the connections between movie stars. The game is based on the idea that you can reach any person on Earth through six other people. Studies and experiments in connectivity and networks are good ways to build the case...
by Warren Whitlock | Jun 29, 2010 | Book Marketing, online promotion, Selling Books
Both new businesses and new books often start with an idea that you just can’t shake. I have spent a lot of time talking about how entrepreneurs should approach a new business and have found that there are a lot more parallels between starting a business and...
by Warren Whitlock | Jun 28, 2010 | Book Marketing, online promotion, Selling Books
Guest post from Joanna Penn, from TheCreativePenn.com: You might not think soccer has much to do with writing, but authors can learn a lot from the World Cup about marketing, branding and creating multiple streams of income. The brand stands even though the players...
by warren | Jun 10, 2010 | Best Seller Campaigns, Book Marketing, online promotion, Selling Books, Social Media
You want a best seller. That’s for sure. Selling a large number of books is great, but engaging the readers will build a long term relationship that will sell the next book, create leads for your other products and services and give you the basis for an army of...
by Warren Whitlock | May 18, 2010 | Book Marketing, make money online, media publicity, online promotion, publishing, Selling Books
The other day, we had Peter Winick on the Profitable Social Media radio show. Peter is the brains behind so huge best selling books, and specializes in strategies to sell lots of book and turn your content into a substantial income. Here’s a clip from the show where I...